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The Ministry of Foreign Affairs of the Republic of Armenia is the authorized body of the state governance system that implements the foreign policy of the Government of the RA

MINISTRY OF FOREIGN AFFAIRS OF THE REPUBLIC OF ARMENIA

CREATING A STRONG AND COHESIVE VISUAL IDENTITY OF THE STATE IN INTERNATIONAL RELATIONS

client
Ministry of Foreign Affairs
year
2023
type
Branding

NEW LOGO, NEW APPROACH

SOLID BRANDING

To develop the branding of the foreign diplomacy executive body of the Government, to realize that this will be the face of the Ministry of Foreign Affairs in the international arena is obliging! The main point was to present your country from the point of view of professionalism, solidness, and trustworthiness. For that aim the dark blue color was chosen.

The dark blue background provides a strong contrast, making the emblem stand out and convey a sense of stability and reliability. The branding symbolizes strength, stability, and trust. The approachable, clean, and professional typography reflects a sense of authority and formality at the same time ensuring the branding’s elegance.

WE REPRESENT THE STATE IN EVERY ARENA

AMERIA DIGITEC 2022

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